Metabolite case study for Metabolon
Description:
Authored a case study on the results of a research article published in a peer-reviewed scientific journal that detailed the impact of metabolites and gut microbiome on insulin homeostasis in ABO blood groups.
Challenge:
The scientists wrote the case study with such technical language that non domain specialists could not see the value proposition of the company’s product and the marketing team diluted the science. Bardin Consulting uniquely translated the content so the target audience of PhDs in other fields could glean the value proposition of the finding.
